There are currently more than 70 million native Italian speakers around the globe and a further 85-90 million people who speak it as a second language. Moreover, it is also the official language of the Vatican, which has moved away from Latin. Italian artists create 60% of all famous artworks. The history and business in Italian are so significant that it can no longer be ignored as a global language. This is why people often employ professional Italian translation services for conducting studies and doing business.
Italian is the official language of 4 major countries, namely:
- Italy
- San Marino
- Switzerland
- Vatican City
Translation for Italian is currently less availed than Arabic or French translation services. It is still important in certain industries like Automobile, Artwork, Fashion, Tourism, Finance, Healthcare, Food, and IT.
Why do Business with or In Italy?
The Italian population has good buying power and happily buys products from international brands. Italy has the third-largest economy in the European Union and is very closely tied to the French economy. Those who avail translation services English to French should also consider Italian, for a similar market.
Italy is the world’s largest wine producer. In 2022, Italy had almost 75 million tourists. So travel companies should consider English to Italian and Italian o English translations. Recently, Italy has attracted many international students to their universities. The standard of education in Italy is brilliant, and they are expanding their economy with skilled worker programs. So we are likely to see their economy grow further.
The Italian economy is one of the most stable economies in the world, with favorable business conditions dictating the flow. Though Italians keenly buy international products, they still prefer to use websites made in their local language. If you want to sell your products or services in Italy, Italian translation services are a must.
Italy is actively taking part in the renewable energy sector, which is the future of energy demands. Their aerospace programs and advancements in machine technology are rapidly developing. Italy is now taking a more globalized approach to expanding its markets.
How do Italian Translations Help in Expanding Business?
The Italian people are proud of their history and heritage. Since they have a stable economy people are less likely to look for work abroad. In reality, Italy actually needs more skilled workers than they have. English is the 2nd most spoken language in the country, but only about 13% can speak and understand it fluently. Though English is a mandatory language in their School system, it is not taught all that well. However, people who use mass media are good at it still.
But you cannot expect to form a successful business in Italy if you do not translate your marketing and other forms of content into Italian.
Difficulties in Translating Italian to English
You can say that Italian is a more direct language than English. While in English a certain word can mean many different things depending on context. In Italian, that is not the case, which is why it is best to hire professionals to take care of your translations rather than software or AI. Italian slang often has no equivalent in English. Hence, you may need local translators to ensure a similar meaning is conveyed. Professional translation providers for this particular reason hire someone that is fluently bilingual. Verbal conjugation is again difficult to translate. Italian also has a number of dialects that differentiate according to region, and are often backed by context. Italian culture is not globally all that recognized, so keeping context can be difficult. But all these issues can be solved when employing a professional team.
Most Profitable Italian Industries
If you are thinking about expanding or starting a business in Italy, then the following are the most profitable industries to do so:
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Tourism
Everyone knows Italy is one of the most romantic countries in the world and has great architectural relevance.
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Fashion and Luxury Goods
Italian brands of clothing, perfumes, leather goods, and all related luxury items gain more value when they are Italian-made.
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Food
Italian food is undoubtedly among the world’s best cuisines. People constantly go there to learn and to expand their food business.
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Real Estate
Italy is paying special attention to conserving its towns and cities. They are attracting foreigners to invest in the real estate sector. Which could give a massive return on investment in the future.
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Artwork
Italy has 60% of the world’s greatest artworks and Italian artwork has more value.
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Healthcare
This industry is rapidly growing, with people showing more concern to their quality of life.
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IT and Software
You can say growth in IT and Software is a global phenomenon. Italy is catching on in this sector, but digitizing its economy further. The blockchain for instance is rapidly growing.
Conclusion
Like doing business in any part of the world, communication is key. However, one should try to avail professional services for translating Italian to English and vice versa. Since the language is not so commonly translated, AI tools will definitely make many mistakes. The Italian economy and industries are becoming exceedingly globalized. So this right now is the perfect moment to expand.
